One of the most common questions from Pakistani ecommerce sellers is: should I use a white mailer box or a brown kraft box? Both are 3-ply corrugated with identical strength — but they serve very different branding purposes. This guide clears it up completely.
White Mailer Box vs Brown Kraft Box — Side by Side
| Feature | White Mailer Box | Brown Kraft Box |
|---|---|---|
| Price from | Rs. 110/box | Rs. 72/box |
| Exterior colour | Clean white | Natural brown kraft |
| Printing | Full colour — CMYK logo | 1–2 colour — black, gold, white |
| Logo visibility | ✅ Excellent — colours pop on white | ✅ Good — minimal but elegant |
| Brand aesthetic | Modern, clean, professional | Eco-friendly, organic, artisan |
| Strength | 3-ply corrugated — identical | 3-ply corrugated — identical |
| Best for | Cosmetics, electronics, fashion, lifestyle | Food, organic, jewellery, artisan brands |
| Instagram appeal | ✅ Very high — bright colours look great in photos | ✅ Very high — natural look is trending |
Choose White If…
- Your logo uses multiple colours or a complex design
- You want a bright, modern, professional look
- You sell cosmetics, skincare, electronics, clothing or lifestyle products
- You want inside printing (logo visible when box opens)
- Budget allows Rs.110+ per box
Choose Brown Kraft If…
- Your brand is organic, natural, artisan, or eco-conscious
- Your logo works in 1–2 colours (black, gold or white on kraft looks stunning)
- You sell food, jewellery, bakery products, handmade items
- You want the most affordable branded option — from Rs.72
- You want the Instagram-trending natural packaging aesthetic
Can I Use Both?
Absolutely — many Pakistani ecommerce brands use white boxes for their standard products and kraft boxes for their premium or gift ranges. Order both from Aprints.pk — same production timeline, same quality, COD available.
Order white mailer boxes from Rs.110 or brown kraft boxes from Rs.72. WhatsApp 0331-1146549 for samples and bulk pricing.
